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Do NOT take a hyperlink further in their Website than their link is in yours! In other phrases, if they're providing you a hyperlink that is 3 clicks from their homepage and they want a link on your Website one or 2 clicks from your homepage, tell them where they can shove it, in a nice way of course.
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Once you have articulated the "What," put those words on your homepage or on your brochures. This will assist you pique the interest of your consumer base because they will say, "Yes, that is just the way I feel." They will feel that you comprehend their situations and their requirements. Then, and only then, will they will be open to your solution. Only at this point will they want to know the "How." Follow this easy advertising flow and your business will develop right away.
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